The Roswell Invaders are a new independent baseball team which will play in the upstart Pecos League this season. This past week, the team received permission to sell alcohol:
This ability usually helps upstart teams have a chance of economic viability. This is not because the alcohol necessarily is a huge portion of a team’s revenues (although it can be). Instead, the ability to sell beer gives adults more reason to choose minor league baseball games as preferred entertainment; and hopefully this will translate into more overall ticket sales than any team would receive without the ability to sell beer.
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